Data Mining Cookbook: Modeling Data for Marketing, Risk and Customer Relationship Management . This book provides a step-by-step guide to creating and implementing models of the most commonly asked data mining questions.Increase profits and reduce costs by utilizing this collection of mode
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| Title | : | Data Mining Cookbook: Modeling Data for Marketing, Risk and Customer Relationship Management |
| Author | : | |
| Rating | : | 4.84 (238 Votes) |
| Asin | : | 0471385646 |
| Format Type | : | Paperback |
| Number of Pages | : | 367 Pages |
| Publish Date | : | 2000-11-03 |
| Genre | : |
Editorial : “…the descriptions are clear, concise, unambiguous…she has clearly succeeded…” (The Institute of Direct Marketing -theidm
Increase profits and reduce costs by utilizing this collection of models of the most commonly asked data mining questionsIn order to find new ways to improve customer sales and support, and as well as manage risk, business managers must be able to mine company databases. This book provides a step-by-step guide to creating and implementing models of the most commonly asked data mining questions. Readers will learn how to prepare data to mine, and develop accurate data mining questions. The author, who has over ten years of data mining experience, also provides actual tested models of specific data mining questions for marketing, sales, customer service and retention, and risk management. A CD-ROM, sold separately, provides these models for reader use.
Then it gives you various top 10 lists for different contingencies, e.g. I love that the recipes are sensitive to allergies and intolerances, and there are a great variety of foods for everyone. This is a great overview of weather features. They are exhausted but happy and sneak into an unlocked sleeper carriage to get some sleep. I sure would have done things differently.. Likewise, Thoreau's disparaging of the telegraph may have had as much to do with protecting the family business - Thoreau Drawing Pencils - as it did with protecting the environment. I began to develop stories that I could use during interviews and ways to prepare the day of the interview. He also describes strategies that I have not heard from estate planners, as well. This book isn't worth the paper it's printed on.
I'd love to meet the author, though, if only to learn how he duped everyone into thinking that this was a useful text.. The importance of 'Rivers' lies in its singular, alternative perspecti
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